Pointward is a customer engagement company that has helped global brands better connect with their customers for over 40 years. In recent history, we have continued to focus our energy and investment in advancing digital marketing with the development of the Pointward Conversation Engine®. The Conversation Engine® tailors your story to the right style, voice and timing for each individual customer to drive more relevant and intimate customer conversations. Powering the digital conversation results in unprecedented ROI for our customers.
The conversation and interaction between you—the brand—and the customer should be very intentional. We call this process 1:YOU® and it’s our framework for aligning small and large companies alike with their customers—resulting in growth. After creating more than 2.5 million intentional experiences with more than 151,000 global customers and an unprecedented engagement rate, we’ve learned a thing or two about 1:YOU®: